Category: Marketing

In response to the Covid-19 pandemic, Carefood Industries Sdn Bhd,  a Malaysia-based manufacturer and exporter of premium and authentic Halal Asian sauces for the HORECA markets, has developed a series of Southeast Asian favorite sauces for the retail consumer market not only in their homeland but also for the consumers all over the world. These…

Let us say you are a business catering to the needs of Muslim consumers.  How should you market your products and services to your customers during Ramadan? This is an important question many of our readers want a clear-cut answer to. Ramadan is a month of reflection, prayer, charity, and fasting for Muslims. Being the…

Many folks operating in the global halal industry ask this question? How could they successfully run an e-commerce business?  A short answer would be. “Be relentless in whatever halal business you pursue”. Today, we plan to give you a somewhat detailed answer to these all-important questions when the global halal industry is expanding rapidly. New…

Are you taking advantage of the ever-expanding global halal industry? We are overwhelmed by the news coverage about the business opportunities in the global halal industry every single day. As we are the top newspaper covering the global halal, modest fashion, pharmaceutical, cosmetics, and Islamic finance sectors of the global Islamic economy, we get information…

What is preventing halal entrepreneurs from growing their businesses in local and international markets? The reasons for their lackluster performance may be many. However, the most important among the plethora of others, are fear and ignorance about what the opportunities are available out there in the industry. Muslim-focused or halal businesses start their businesses. They…

How to market your halal business in 2020 & beyond? The question has become all the more important since the start of the COVID-19 pandemic in different parts of the world. The post-coronavirus era requires a different skillset to market your halal business. In our professional career, while providing halal business consulting & marketing advice…

There has been a lot of talk about the global halal industry and the immense opportunities it offers to individuals and companies which are involved in doing halal businesses globally.  However, many of them are struggling to grow beyond their local markets.  Of course, there are quite a few reasons behind the sluggish performance of…

This is perhaps THE most important post we wanted to write so that our customers and visitors could benefit from it and grow their halal businesses globally. We plan to discuss the top 7 ways to find customers globally. These recommendations are true for any industry and any company no matter what their size or…

Top 10 Halal businesses you can start right now. This statement looks pretty bold especially considering the seemingly insurmountable challenges all kinds of businesses face these days even after spending millions of dollars on marketing etc.  The present article assumes that you have little to no money to start any of the below-mentioned business. However,…

What an excellent article on top 5 ways to market to Muslim in this digital age and time. Marketing to Muslims has been a hot topic for the last several years now. I, being a marketer for the better part of my life, am interested in this topic. I talk to people, Muslims and not-yet-Muslims,…

For the past few years, I have been thinking a lot about how small halal businesses can grow globally.  This topic has gained a lot of traction lately.  There are quite a few reasons behind the exponential growth of the global Islamic economy sectors such as Islamic Finance, halal food, modest fashion, Muslim tourism, and…

As a halal business operating in a specific country while looking for new business partners elsewhere is vital for the growth of your business.  But, how do you find these partners?  Many of us would say that we find them in trade shows, google them online, read about them somewhere in a newspaper or a…

Earlier this month at Malaysia International Halal Showcase in Kuala Lumpur, The Halal Times team had a candid discussion with  CEO, Ms. Mawarni Hassan of Cosmoderm, a famous Malaysian halal cosmetics brand.  In her wide-ranging remarks, she talked to Maqsood Ahmed, our Editor-in-Chief, on how the global halal cosmetics industry had evolved over the years and…

Why is halal business matching important for the industry players? Why fostering business relationships among halal entrepreneurs globally is necessary? How do companies and people operating in various Islamic economy sectors can find one another? What is the best way to do so? How can we take the global halal industry to the next level?…